Increasing interest in ready-to-go snacks
In a study conducted by the International Food Information Council (IFIC), a significant proportion of the participants said they bought more packaged products than usual, and 32% of them started to consume snacks more frequently with the transition to an isolated lifestyle.
A study conducted by the University of Texas Southwestern Medical Center states that 61% of people turn to convenience foods with a long shelf life as a result of stress-induced eating.
According to data from data analysis and market research company IRI, in the 52 weeks ending September 16, the cookie market grew by 6.6%. According to the report shared by the National Confectioners Association, there was a 5.5% increase in chocolate sales between March and September.